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Shelby Craft / August 20, 2018

With a few tweaks, you can use the same ad on multiple platforms. Clinique shows how it’s done

he multiscreen world—where people consume content across a variety of platforms, often at the same time—is nothing new, but it’s a trend that’s been accelerating. Last year almost 85% of U.S. internet users surfed the web while watching TV, up from just over 75% in 2014. This poses a challenge for brands. After all, creating separate campaigns […]

Shelby Craft / August 8, 2018

How Augmented and Virtual Realities May Change Web Design

Virtual reality has been around for years, but it hasn’t journeyed far from the sci-fi realm – until now. Once reserved for trekkies and gaming enthusiasts, virtual reality and its partner, augmented reality, are hitting the mainstream. Big sponsorship from tech giants like Facebook (proud owners of Oculus Rift) and Google are making VR headsets […]

Shelby Craft / August 2, 2018

Google confirms broad search algorithm update is rolling out

There is no ‘fix’ if your website was hurt by this last Google update, Google says. But at least you know there was indeed a Google update that may have impacted your website in a good or bad way. Google confirmed Wednesday on Twitter that it released a “broad core algorithm update” this week. This was after […]

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1136 Boleybeg Dr.
Myrtle Beach, SC 29579
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